Internal Marketing

For a complete list of dental practice management softwares that our review platform is integrated with, click here. To learn about best practices to generate more reviews, keep reading!   For the past 2 years, the team at Connect the Doc has been working hard to develop a suite of tools to help dental practices improve their internal marketing. The cost of advertising online (namely search engine...

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Google has become the Yellow Pages of our lives. We rely on the powerful search engine for nearly everything, from looking up a recipe to translating a sentence from English to French. The first point of contact any potential patient has with your business is likely through Google.   This means what Google says about your practice can have a profound effect on your business. A strong,...

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As 2016 comes to an end, you’re probably reflecting on your year and thinking about how you can be better in 2017. You know teeth, but being a business owner means that you should always have your hand on the pulse of your practice. These include your goals, finances, trends, competitors in your area, industry analysis and more. Doing so allows you to be well...

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For a complete list of dental practice management softwares that our review platform is integrated with, click here. To learn about best practices to generate more reviews, keep reading! For the past 2 years, the team at Connect the Doc has been working hard to develop a suite of tools to help dental practices improve their internal marketing. The cost of advertising online (namely search engine...

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With the new “Possum” updates to Google’s local search algorithm, the proximity of your patients and the location of your dental practice have never mattered more. Let me preface this post by saying that most of the updates that Google (and every other big technology company) is making is focusing on mobile. Everyone is using their phone more today than they were 1 year ago. And...

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At the beginning of the month, I read a post on Dentaltown titled “From Sucktember to Bestember.” As you probably have experienced, once the back to school rush is over, many dental practices see a dip in patients until Thanksgiving. To help you out of the fall funk and to prepare you for a HUGE spike in Q4, I’ve put together a step-by-step guide to...

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When speaking with dentists and doctors that want to improve their reputation online, I kept hearing the same question: “How do I respond to the negative reviews?”   Now before sharing some scenarios and possible responses, you should know that it’s pretty much impossible to please everybody. The practice will eventually get a negative review. If you run a tight ship, most often, this will be out of...

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Like most people between the ages of 25-40, I use social media on my computer and phone daily (they should really start a Facebook Anonymous group). When I started doing some research on statistics for this post, I was amazed at some of the results. I’m sure you’ll be too.       Internet users have an average of 5.54 social media accounts       Facebook now sees...

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Happy New Year! Hope you had an awesome winter break and are ready for an exciting 2016. 2015 was an amazing year for Connect the Doc and 2016 is looking to be even better! 5 Biggest Highlights of 2015: 1. 950% Growth From March 2015- December 2015 In 2015, we managed to grow the company by more than 950% after opening up the platform to healthcare providers across North...

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Rock Health is quite possibly the most well-known digital health venture fund. They’ve made investments in popular startups like Doctor on Demand, Aptible, and Omada to name a few. Earlier this year, they published a long report that outlines how trends in technology are shaping how consumers interact with healthcare services. In this post, I’ve summarized some of the results they’ve found from their research...

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